Creative Community


 Ouida the Soulful Songstress



4th generation San Franciscan.

Her voice is a mixture of

Lana Del Rey & Amy Winehouse.
Ouida is what we call her.


Which is also her middle name.
"Famous Warrior"  it means.
Influenced from French culture.
Very fitting for the lovely,
Samantha Ouida Hyland. She is an Ethnic and Creative mixing pot. 
Ouida is a songstress.

Writer and performer. She recently put her creations into a physical form.
All for a means of continuous Expression.
The launch of a jewelry label -
Kali Electrum.

One Saturday, we organized to meet

& dive deeper
To understand more about
her past, present, and future. 

Read up on her journey down below ⇓

 Questions for the Artist




14117844_10154057590749531_2065908700787114354_n⇑ Photographer: Ev Marquee | MUAH: Tara Marshell
| Stylist: Kia Rhymer | Illustrator: Lily Duk 





 Ouida's Outift:

Red Floral Lace Tank Top : H&M

Sequin Cover Up : Banjora

Earrings : World Gate Jewelers 

Necklace : KaliElectrum 
Asymmetrical Buckel Skirt : Cam
(Similar : Lost Ink Wrap Front Asymmetric Skirt $39.00 , VERSUS Asymmetrical skirt with buckles $ 259.00 )
Bell Bottom Anklet Tights : from New York Apparel on Haight Street -  Erotic shop that has the best tights, all for about $5
White Peep Toe Platform Shoes : Public Desire
(Similar : Summit White Mountain Fantasia Ankle Boot $148.95 MARRY-ME Flared Peep Boot $150.00 ) 



Sophia's Accessories :

Earrings : (Similar here : World Gate Jewelers )

Necklace : World Gate Jewelers


 Trend Radar

Model & Artist : Ouida/Sam - Ouida's Instagram

Stylist : Sophia Marie - Sophia's Instagram 

Photographer : Gio - Gio's Instagram





The name of the jewelry label that is hand crafted with magic from the place of Santa Maria, Italy.
Vivid Vida has gotten the chance to ask the founder and creator, Marisa Angelucci how she made her vision a reality. 






Image by Victor Santiago via AMLÊ

"Creativity has no limits."


Image by Victor Santiago via AMLÊ

⇑ ⌊Preview of the latest collection inspired from the location it was shot, Reggia di Caserta⌉ ⇑


⇑   Hand dyed coral from



the Mediterranean Sea.  ⇑

screen-shot-2016-09-22-at-10-46-47-pmImage by Victor Santiago via AMLÊ





screen-shot-2016-09-22-at-10-46-26-pmImage by Victor Santiago via AMLÊ


screen-shot-2016-09-23-at-2-51-44-pmImage by Victor Santiago via AMLÊ




Where and When did you launch?

In Milan in 2004 at the Milano Jewelry Show

What is your family heritage?
Center-South Italy
Where do you get your inspiration?
Deco' Liberty, Barocco, Neoclassic and today mostly from the Neapolitan traditions and Naples history.

Who has influenced you most
as a professional?
My wonderful friendship with Erminia Manfredi, wife of Nino Manfredi, famous Italian actor. She is a beautiful and classy woman.
How is your work evolving?
Through the international jewelry shows VicenzaOro, Las Vegas, Dubai and Paris.

Where do you see yourself in 10 years?

Among the top Brand Made in Italy
What is the biggest mistake you made as a professional?
⇒ I followed my ideals and my passion, I don't think I made mistakes. ⇐

What are the hot trends right now?

Color, Fantasy and Handicraft


What is your favorite jewelry designs?

 Delfina Deletrez

What is your personal empowering thought or personal motto?

Risk,Persist, Conquer/Overcome

What is your goal to better humanity?
Respect for the others and for everything is around us
screen-shot-2016-09-23-at-2-52-06-pmImage by Victor Santiago via AMLÊ




screen-shot-2016-09-23-at-2-52-17-pmImage by Victor Santiago via AMLÊ

Video by Luca Cipollone via AMLÊ


⇒ Purchase AMLÊ Here ⇐